Senior Graphic Designer & Creative Lead
Inspired by life, designing with purpose.
Sneak peak of my work
Design in action
Creating with intention, structure, and creativity.
BohoBurn
BohoBurn is a lifestyle fragrance brand that celebrates individuality, connection, and the beauty of nature. Rooted in the belief that scent has the power to evoke memories, inspire creativity, and nurture the soul, this project focused on creating a cohesive brand identity, packaging system, and website layout that translate emotion into a sensory and visual experience.
Branding · UI design · Packaging · Art Direction
Kvelle
TalentBridge aimed to create a hiring platform for startups scaling from 5 to 50 employees. I designed a solution to simplify recruitment while ensuring quality hires, addressing the unique needs of fast-growing teams.
Brand Identity · Packaging · Creative Direction
Ohrganic
Ohrganic is a skincare brand where nature meets innovation. Committed to transparency, sustainability, and high-quality organic ingredients, the brand focuses on creating gentle yet effective skincare products that nurture both skin and planet. This project centered on translating those values into a cohesive visual identity, packaging system, and digital experience.
Branding · Packaging · Art Direction
Petlayson
Petlayson is a water fountain filter and webstore designed to support pet health through clean, accessible hydration. This project focused on creating a clear and trustworthy visual system across packaging and digital interfaces, ensuring the product feels reliable, intuitive, and easy to use for pet owners.
Packaging · UI Design · Art Direction
UI & Web Design
Creative Direction
Print & Digital Asset
Graphic & Visual Design
Wireframing
Illustration
Cross-Functional Collaboration
Branding & Visual Identity
Workflow Optimization
What I bring to the table
Supporting digital projects with structure, clarity, and strong visual design
Welcome to my world, where ideas, stories, and thoughtful design come together.
I'm Paula an industrial designer with a passion for illustration and graphic design, combining creativity with strong organizational and project support skills. I create visual stories through bold compositions, delicate details, and expressive color palettes, blending technical precision with creative sensibility. Inspired by everyday life, my work transforms simple moments into meaningful, emotionally engaging designs.
From an early age, I was drawn to visual expression, influenced by my grandfather Jorgito’s creativity and problem-solving mindset. This foundation shapes my thoughtful, structured approach to design and my commitment to continuous learning and improvement.
Outside of design, I enjoy spending time in nature, creating handmade pieces, and baking homemade desserts.
Hi, it's me :)
Senior Graphic Designer & Creative Lead
Inspired by life, designing with purpose.
Sneak peak of my work
Design in action
Creating with intention, structure, and creativity.
BohoBurn
BohoBurn is a lifestyle fragrance brand that celebrates individuality, connection, and the beauty of nature. Rooted in the belief that scent has the power to evoke memories, inspire creativity, and nurture the soul, this project focused on creating a cohesive brand identity, packaging system, and website layout that translate emotion into a sensory and visual experience.
Branding · UI design · Packaging · Art Direction
Kvelle
TalentBridge aimed to create a hiring platform for startups scaling from 5 to 50 employees. I designed a solution to simplify recruitment while ensuring quality hires, addressing the unique needs of fast-growing teams.
Brand Identity · Packaging · Creative Direction
Ohrganic
Ohrganic is a skincare brand where nature meets innovation. Committed to transparency, sustainability, and high-quality organic ingredients, the brand focuses on creating gentle yet effective skincare products that nurture both skin and planet. This project centered on translating those values into a cohesive visual identity, packaging system, and digital experience.
Branding · Packaging · Art Direction
Petlayson
Petlayson is a water fountain filter and webstore designed to support pet health through clean, accessible hydration. This project focused on creating a clear and trustworthy visual system across packaging and digital interfaces, ensuring the product feels reliable, intuitive, and easy to use for pet owners.
Packaging · UI Design · Art Direction
UI & Web Design
Creative Direction
Print & Digital Asset
Graphic & Visual Design
Wireframing
Illustration
Cross-Functional Collaboration
Branding & Visual Identity
Workflow Optimization
What I bring to the table
Supporting digital projects with structure, clarity, and strong visual design
Welcome to my world, where ideas, stories, and thoughtful design come together.
I'm Paula an industrial designer with a passion for illustration and graphic design, combining creativity with strong organizational and project support skills. I create visual stories through bold compositions, delicate details, and expressive color palettes, blending technical precision with creative sensibility. Inspired by everyday life, my work transforms simple moments into meaningful, emotionally engaging designs.
From an early age, I was drawn to visual expression, influenced by my grandfather Jorgito’s creativity and problem-solving mindset. This foundation shapes my thoughtful, structured approach to design and my commitment to continuous learning and improvement.
Outside of design, I enjoy spending time in nature, creating handmade pieces, and baking homemade desserts.
Hi, it's me :)
Senior Graphic Designer & Creative Lead
Inspired by life, designing with purpose.
Sneak peak of my work
Design in action
Creating with intention, structure, and creativity.
BohoBurn
BohoBurn is a lifestyle fragrance brand that celebrates individuality, connection, and the beauty of nature. Rooted in the belief that scent has the power to evoke memories, inspire creativity, and nurture the soul, this project focused on creating a cohesive brand identity, packaging system, and website layout that translate emotion into a sensory and visual experience.
Branding · UI design · Packaging · Art Direction
Kvelle
TalentBridge aimed to create a hiring platform for startups scaling from 5 to 50 employees. I designed a solution to simplify recruitment while ensuring quality hires, addressing the unique needs of fast-growing teams.
Brand Identity · Packaging · Creative Direction
Ohrganic
Ohrganic is a skincare brand where nature meets innovation. Committed to transparency, sustainability, and high-quality organic ingredients, the brand focuses on creating gentle yet effective skincare products that nurture both skin and planet. This project centered on translating those values into a cohesive visual identity, packaging system, and digital experience.
Branding · Packaging · Art Direction
Petlayson
Petlayson is a water fountain filter and webstore designed to support pet health through clean, accessible hydration. This project focused on creating a clear and trustworthy visual system across packaging and digital interfaces, ensuring the product feels reliable, intuitive, and easy to use for pet owners.
Packaging · UI Design · Art Direction
UI & Web Design
Creative Direction
Print & Digital Asset
Graphic & Visual Design
Wireframing
Illustration
Cross-Functional Collaboration
Branding & Visual Identity
Workflow Optimization
What I bring to the table
Supporting digital projects with structure, clarity, and strong visual design
Welcome to my world, where ideas, stories, and thoughtful design come together.
I'm Paula an industrial designer with a passion for illustration and graphic design, combining creativity with strong organizational and project support skills. I create visual stories through bold compositions, delicate details, and expressive color palettes, blending technical precision with creative sensibility. Inspired by everyday life, my work transforms simple moments into meaningful, emotionally engaging designs.
From an early age, I was drawn to visual expression, influenced by my grandfather Jorgito’s creativity and problem-solving mindset. This foundation shapes my thoughtful, structured approach to design and my commitment to continuous learning and improvement.
Outside of design, I enjoy spending time in nature, creating handmade pieces, and baking homemade desserts.
Hi, it's me :)